peninsula Archives - Synergy Design Group

GLOWING PROSPERITY

During 2017, cigar brands and co-exhibitors Warped and Casa Fernandez joined forces to exhibit together at IPCPR Las Vegas, where merchants from around the world descend every year to display the latest and greatest tobacco products.

The challenge: co-exhibitors with similar products and goals but different personalities. So can modern edgy illustration and traditional photography complement each other? Well, these island booth photos from IPCPR show they can.

Dual backlit company brands commanded attention on the front aisle. Beautiful large-scale images served as backdrops for the separate meeting areas with lounge furniture and cafe tables that allowed visitors to learn about each product. Additionally, product showcases, a display pedestal, and locking closet completed the functionality of the island exhibit.

FRESH FLOWERS FROM FEDEX

At IFE 2014, Federal Express showcased its floral speedy delivery service by showcasing Colombian hydrangeas at the expo. We collaborated on a custom rental for our client with the delicate flowers, which arrived to the New Orleans event flawlessly intact. As a result, the hydrangeas became the focal point.

FedEx’s turnkey 20×20 peninsula booth rental was inspired by the inside of the cargo aircraft. For example, white curves and a high-resolution graphic print gave the booth a clean and modern look. Similarly, the purple LED lighting gave it a warmer feel. Key meeting areas furnished with contemporary white and chrome chairs and tables completed the exhibit. They also allowed the customer to hold several meetings at the same time.

The simple yet stylish custom rental solution reflected FedEx’s brand identity through the use of color, light, and customized structure. New trade show exhibit hardware that allows us to span 20-ft without center support made this design a reality. Consequently, FedEx enjoyed a stunning trade show environment for their show.