Be a Better Exhibitionist

Lapeyre Stair 20x25 trade show exhibit
Lapeyre Stair 20x25 trade show exhibit
Graphic Design -1
Finance -1
Man in virtual helmet . Mixed media
Trade Show Floor Graphic

We have put together a list of trade show tips and best practices in order to better prepare you for the exhibiting process.

Below you will find a list of our curated posts, as well as a much more extensive list provided by one our top lines, Classic Exhibits.

These FAQs, recommendations, and tips will help you during your journey to becoming a better exhibitionist!

We wish you the best of luck! If you would like more information on these trade show tips and topics, then please feel free to contact us today.

Synergy’s FAQs

What is a trade show, and why should I exhibit at one?

A trade show is a large gathering of businesses and professionals in a particular industry. Exhibiting at a trade show can be a great way to market your business, generate leads and sales, network with other businesses, learn about the latest trends, and build relationships with your customers and prospects. Additionally, trade shows can help you increase brand awareness, launch new products and services, and get customer feedback.

Do you offer services to both national and international exhibitors?

Yes, we offer services to both national and international exhibitors y hablamos español tambien

How do I choose the right trade show for my business?

To choose the right trade show for your business, consider the industry, size, location, budget, and objectives of the show. Research different trade shows, talk to other businesses that have exhibited at trade shows in the past, visit trade show websites, and contact the trade show organizer directly if you have any questions. Once you have chosen a trade show, you can start planning your exhibit by designing your booth, developing your marketing materials, and training your staff.

What is a turnkey exhibit implementation?

A turnkey exhibit implementation is a complete service offered by event management companies, handling everything from design to logistics.

How can turnkey exhibit implementation benefit my trade show or event?

It benefits you by saving time, being cost-effective, ensuring quality, offering customization, reducing stress, and allowing you to focus on your core event goals. It also results in faster setup and dismantling and includes logistics management, making it a hassle-free, efficient choice for your event or trade show needs.

What kind of industry regulations and guidelines do you typically need for trade shows and exhibits?

Exhibitors at trade shows must follow a number of rules and regulations, including staying within their assigned booth space, keeping noise levels to a reasonable level, distributing marketing materials only from their booth space, and having permission from the trade show organizer before conducting any promotions or giveaways. Exhibitors must also be professional and courteous to all attendees and other exhibitors and comply with all applicable laws and regulations. It is important to carefully review the trade show exhibitor manual before the show to ensure that you are aware of all of the rules and regulations.

Does your company stay current with the latest trends in the design of trade show booths?

Yes, Synergy Design Group stays up to date with the latest trends in the design of trade show booths. We attend industry events, read trade publications, and follow industry leaders on social media to learn about the latest trends and innovations. We also have a team of experienced designers who are constantly developing new and creative ways to design and build trade show booths. We can help you design and build a trade show booth that incorporates the latest trends and meets your specific needs. We will work with you to create a booth that is visually appealing, functional, and engaging.

Can you provide references or case studies showcasing your previous work and successes?

You can view our past work here in the gallery. Every picture has a case study or article attached to give you a better understanding of the work done.

What is an ideal timeline for designing a custom trade show booth from design to implementation?

  • The ideal timeline for designing a custom trade show booth from design to implementation is typically around 6-9 months. This gives the design team enough time to develop a creative and effective booth design while allowing enough time for fabrication and shipping.
  • Here is a general breakdown of the timeline:
    1. Month 1-2: Meet with the design team to discuss your goals and objectives for the booth. The design team will then create a concept and mood board to get your feedback.
    2. Month 3-4: Once you have approved the concept, the design team will begin to develop detailed drawings and specifications.
    3. Month 5-6: The booth will be fabricated and shipped to the trade show venue.
    4. Month 7-9: The booth will be installed and set up at the trade show venue.

I only found out about this trade show today, and it's 3 months out is it possible to have Synergy Design Group make us a booth?

We are happy to accommodate your tight deadline, but we must work closely with you to ensure we have enough time to design, build, and ship your trade show booth. We will need you to provide us with all of the necessary information and materials by the designated deadlines to get everything out on time.

What is the ideal booth location within the trade show venue?

The ideal booth location within a trade show venue is one that is highly visible and has a high flow of traffic. This means choosing a location near the entrance or exit of the show, along a major aisle, or near popular attractions. To increase the visibility of your booth, use bright colors and bold signage, offer demos and giveaways, and have a friendly and welcoming staff.

What are some common pitfalls to avoid as a first-time exhibitor?

As a first-time trade show exhibitor, there are a few common pitfalls you should avoid, such as not setting goals, having a poorly designed booth, not training your staff, not following up on leads, and overspending. To make the most of your trade show experience, do your research, promote your presence, network with other exhibitors, and have fun!